It is with great pride that the Wity brand began a collaboration with actress, producer and entrepreneur Muriel Blanche at the beginning of October 2023. This collaboration, which aims to raise the profile of the Wity brand both in Cameroon and beyond our borders, also marks a major step forward for the general public through the Muriel Blanche community.
An emblematic figure in Cameroonian and African cinema, Muriel Blanche enjoyed her first success with the web series PAKGNE, brilliantly rising to the challenge of moving from the web to TV and then to the big screen. In 2019, she joined the closed circle of Cameroonian producers with SHINANIGANS, then ALINE the following year, 2 event films that exploded the box office in Cameroon. Considered one of the most influential women of her generation, she has been recognized by audiences and professionals alike through her many awards. She was made an honorary citizen of the State of TEXAS in the United States of America, and in 2023 became the most followed Cameroonian actress on social networks. A lady with a big heart, she is currently ambassador for the “Association j’ai un lupus Maladie Auto-immune Cameroun” and president of the Coeur de Mère Foundation.
This well-known and much-loved public figure has chosen to place her trust in our young brand, not only because she strongly encourages made in Cameroon, but above all because she has endorsed the taste of our brand with the whole of her little family. A collaboration we hope will last as long as possible.